Toyota in Europe

As a truly European player, Toyota understands your needs and is close at hand.

Toyota first began selling cars in Europe under an official distributor agreement in Europe in 1963. Since then, Toyota has grown into a truly European player, both geographically and in terms of market share.

Toyota believes in a policy of localising its vehicles and sales to meet the specific needs of Europe’s varied customers:

  • European Head Office in Brussels, Belgium
  • 29 National Marketing and Sales Companies covering 48 European countries
  • a network of 2884 sales outlets around Europe
  • Design Development Centre (ED²) in France and Technical Centre for R&D in Belgium
  • 9 manufacturing plants located throughout Europe
  • 14 Parts Logistics Centres & 9 Vehicle Logistics Centres across Europe
  • 80,000 employees in Europe, both directly and through retailer channels
  • Over €6 billion invested throughout Europe since 1990
  • 1,238,638 cars sold in Europe in 2007
  • Two-thirds of Toyota cars sold in Europe are produced in Europe
The last decades have seen a phenomenal growth Toyota’s annual European sales and market share:

Toyota has dedicated fleet teams across Europe, experts that are there to help with any and all aspects of company fleet demands, both on a national and on a pan-European level.

For a single point of contact on pan-European fleet solutions, contact the fleet team at Toyota Motor Europe. For local solutions, contact one of our local teams.